So, you want to be a rock and roll star, or country or hip hop, jazz, pop, or any genre of music star. Well, dreaming is fine, but no matter what they said in the secret, it isn't going to make you any money, and it sure isn't going to make you a star. You have to get off your bed and get started.
While playing live may sound old fashioned in this day and age of the internet, it is still an important part of your marketing arsenal. According to information at the MusicMarketingCenter.com, right now is a great time to build your career. There's no 'big thing' right now. If you have something unique to your sound, there's no reason you couldn't become the next music phenomenon. If you fit into an existing style of music, people are always looking for something new yet familiar.
One of the most important things you need to do is to figure out what niche your music fits. In a future article, we'll go more into depth on that topic along with all kinds of ways to get yourself heard in the digital world. But, for this article, we are going to concentrate on playing live.
If you have figured out your musical style, or one that is similar, start there. Look for local places that are already known for music similar to what you play. Bug them till you get a gig there. Don't worry too much about the money in the beginning... you just need to build a loyal following for now.
That following... your fans is your number one asset. You need to bring whatever you need to create a mailing list. This is the most important thing you can do to nurture your career, and is the subject of quite a few posts at the MusicMarketingCenter.com. Try to get them to sign up right then and there for your mailing list (or fan club). Strike while they are excited about your music... when hearing it live. Bring a computer with an internet connection and let them sign up for your mailing list right there. If you can't do that, at least bring a pad of paper and some pens. Just get that info so you can keep in touch with your fans. The better they get to know you, the more likely they are to tell their friends, and increase your fan base.
Along with promoting yourself, your gigs, your cds, etc. with your mailing list, why not make some cash? Get tshirts, posters, or other merchandise created, and offer it to your list at a profit. Music fans love to talk about the new band they've discovered, and tshirts are a great way to help them to talk about you. Think it's going to cost you a lot of money to print tshirts? Wrong.. Check out cafepress.com. They print tshirts and other merchandise on demand and there is no start up cost at all.
At the end of your set, spend some time with the audience. Tell them to sign up for your list at every chance, but also, just chat with them. People love to be noticed by whoever is currently at the center of attention, and after you've just played, that is you! Be nice to them. They will appreciate it and promote you and your music like crazy.
What if your music doesn't fit into any established category? Look for colleges. They love going against the norms of society and are always looking for something new. There are also still some clubs around that like to give different kinds of music a chance. Just like you want to be a rock and roll star, plenty of club owners want their club to become the next CBGBs.
Be sure to scour the newspapers for audition and open microphone nights. Why not? It's another chance to play and practice your live skills. Tons of famous bands and musicians started out playing on these free nights, even if only one or two songs. Don't ignore the opportunity just because you may think it sounds cheesy.
All in all, you need to just get out there at every opportunity and play your music live. For the fans, there's nothing like hearing a band do their thing right in front of you as part of a crowd. And for you, it's great to get the immediate feedback and admiration from a live audience. Although there are ways to get your music to more people at once, there is no other way to generate the kind of impact that a live show of your music creates.
While playing live may sound old fashioned in this day and age of the internet, it is still an important part of your marketing arsenal. According to information at the MusicMarketingCenter.com, right now is a great time to build your career. There's no 'big thing' right now. If you have something unique to your sound, there's no reason you couldn't become the next music phenomenon. If you fit into an existing style of music, people are always looking for something new yet familiar.
One of the most important things you need to do is to figure out what niche your music fits. In a future article, we'll go more into depth on that topic along with all kinds of ways to get yourself heard in the digital world. But, for this article, we are going to concentrate on playing live.
If you have figured out your musical style, or one that is similar, start there. Look for local places that are already known for music similar to what you play. Bug them till you get a gig there. Don't worry too much about the money in the beginning... you just need to build a loyal following for now.
That following... your fans is your number one asset. You need to bring whatever you need to create a mailing list. This is the most important thing you can do to nurture your career, and is the subject of quite a few posts at the MusicMarketingCenter.com. Try to get them to sign up right then and there for your mailing list (or fan club). Strike while they are excited about your music... when hearing it live. Bring a computer with an internet connection and let them sign up for your mailing list right there. If you can't do that, at least bring a pad of paper and some pens. Just get that info so you can keep in touch with your fans. The better they get to know you, the more likely they are to tell their friends, and increase your fan base.
Along with promoting yourself, your gigs, your cds, etc. with your mailing list, why not make some cash? Get tshirts, posters, or other merchandise created, and offer it to your list at a profit. Music fans love to talk about the new band they've discovered, and tshirts are a great way to help them to talk about you. Think it's going to cost you a lot of money to print tshirts? Wrong.. Check out cafepress.com. They print tshirts and other merchandise on demand and there is no start up cost at all.
At the end of your set, spend some time with the audience. Tell them to sign up for your list at every chance, but also, just chat with them. People love to be noticed by whoever is currently at the center of attention, and after you've just played, that is you! Be nice to them. They will appreciate it and promote you and your music like crazy.
What if your music doesn't fit into any established category? Look for colleges. They love going against the norms of society and are always looking for something new. There are also still some clubs around that like to give different kinds of music a chance. Just like you want to be a rock and roll star, plenty of club owners want their club to become the next CBGBs.
Be sure to scour the newspapers for audition and open microphone nights. Why not? It's another chance to play and practice your live skills. Tons of famous bands and musicians started out playing on these free nights, even if only one or two songs. Don't ignore the opportunity just because you may think it sounds cheesy.
All in all, you need to just get out there at every opportunity and play your music live. For the fans, there's nothing like hearing a band do their thing right in front of you as part of a crowd. And for you, it's great to get the immediate feedback and admiration from a live audience. Although there are ways to get your music to more people at once, there is no other way to generate the kind of impact that a live show of your music creates.
About the Author:
Want to be a Rock and Roll Star? Music Marketing Center is the best resource for musicians who want to make their living with music. Promote your music with tons of tips, resources and articles you won't find anywhere else at the Music Marketing Center dot com.
